B2B Growth Consulting
Powering sales growth in B2B with Digital
PERSPECTIVES
Ideas for B2B companies to achieve profitable sales growth
Our Approach
We help B2B companies to achieve profitable sales growth
Uncover sales growth insights using advanced analytics
Translate analytics insights into pragmatic actions for growth
Manage change to deliver and sustain sales growth impact
Our Impact
We have helped B2B companies to achieve profitable sales growth
STRATEGY
GTM Model
(Biotech)
Defined GTM segments and operating model to support double digit EBITDA growth
Channel Strategy
(Ingredients)
Designed channel strategy and operating model to grow distribution at 2x market
Value Proposition
(Media)
Built a value proposition and sales collateral to boost BD and share growth
COMMERCIAL EXCELLENCE
Price Execution
(Services)
Identified >5p.p margin uplift by analysing >3m transactions across >125k customers
Price Setting
(Specialty Chem)
Evaluated price elasticity for >400 Product-End uses to identify value maximising price
Key Account Mgmt
(Services)
Enabled double digit EBITDA growth by deploying rigorous Key Account Management
SALESFORCE EFFECTIVENESS
Contract Renewal
(Hi-Tech)
Predicted renewal behaviour and built tailored sales scripts improve win rate by 2x
Territory Allocation
(IT Services)
Supported 110% sales with 80% presales expense through data driven territory allocation
Sales Forecasting
(Industrial)
Predictive analytics to improve forecast accuracy and reduce manual effort